# What's New? 🎈

#### 29 August 2024 <a href="#new-features-1" id="new-features-1"></a>

## Release Summary

The release focused on adding the following new features and enhancements:

* Support for data localization for new numbers
* Parity between cloud and on-prem features

Each of these items is described in more detail below.

## Release Details

### Data Localization

Cloud API Local Storage allows clients to control where their message data is stored at rest. If a company is in a regulated industry such as finance, government, or healthcare, they may prefer to have message data stored in a specific country when at rest, due to these regulatory requirements or company policies.&#x20;

Clickatell now supports data localization, which means:&#x20;

* With any **new** WhatsApp number that a client registers, they can select the country where their data at rest should be hosted. This is specified per number.
* Clients have the following options to select from:
  * **APAC**: India, Singapore, Indonesia, South Korea, Japan, Australia
  * **LATAM**: Brazil
  * **MEA**: South Africa, Bahrain, UAE
  * **Europe**: EU (Germany), UK, Switzerland
  * **NORAM**: Canada, USA
* Once selected, clients cannot change the locale again.
* All **existing** numbers are set to the default, i.e., USA.

{% hint style="info" %}
For more information, please reference [this page](https://developers.facebook.com/docs/whatsapp/cloud-api/overview/local-storage/) by Meta.&#x20;
{% endhint %}

<figure><img src="/files/nfeLQAO8qoElW0pUlmWx" alt=""><figcaption><p>When setting up a new WhatsApp number you have the option to edit the location and choose from the provided locations.</p></figcaption></figure>

<figure><img src="/files/g98fu9cDJqhpgQ3PDJ7r" alt=""><figcaption><p>Clicking on the edit button, you can select the data storage location from a drop-down. Once changed and saved, we do not allow clients to edit this again at a later stage.</p></figcaption></figure>

### WhatsApp: Cloud vs On-Prem Parity

The following features are now supported for cloud-hosted WhatsApp numbers. Previously these were only supported for on-prem WhatsApp numbers.

* **Location request messages:** These messages request your end-user's location. They contain body text and a *Send location* button that opens a location-sharing screen when tapped so end-users can share their location. *Read more* [*here*](/whatsapp/channel-capabilities/interactive-messages-lists-reply-buttons-location-requests.md#how-to-set-up-interactive-messages-1)*.*
* **Coupon code templates:** These marketing templates display a single copy code button. When tapped, the code is copied to the end-user's clipboard. *Read more* [*here*](/whatsapp/channel-capabilities/whatsapp-message-templates/use-interactive-buttons-in-message-templates.md#copy-offer-code)*.*
* **Catalog templates:** These marketing templates allow you to showcase your product catalog entirely within WhatsApp. *Read more* [*here*](/whatsapp/channel-capabilities/whatsapp-message-templates/showcase-product-catalog-in-message-template.md)*.*&#x20;
* **Single-Product Messages**: Messages with a single product item from the business's inventory. (Available via One API only). *Read more* [*here*](https://developers.facebook.com/docs/whatsapp/guides/commerce-guides/share-products-with-customers#product-messages). &#x20;
* **Multi-Product Messages**: Messages with up to 30 product items from the business's inventory. *Read more* [*here*](https://developers.facebook.com/docs/whatsapp/guides/commerce-guides/share-products-with-customers#product-messages).


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